Blandine Mann
Operational Brand Manager - Plastiloop @Veolia
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WORK HISTORY
Operational Brand Manager - Plastiloop @Veolia
Enable and support successful deployment of PlastiLoop, the new Veolia brand for circular plastic across the 15 Business units involved in the production of recycled resins- Maintain PlastiLoop\'s integrity & values across all marketing,commercial initiatives and communication plans with a full involvement of BUs & recycling sites and strong coordination with Group communication teams- Optimise resources (budget, people, tools) to ensure KPIs are well set out and monitored across time and geographies in order to have suitable visibility and propose improvements on short, medium and long term both to the local teams who run the sites/ sales and to the corporate teams who monitor who strategic guidanceOn commercial level - Analysis of sales vs forecasts : propose relevant reports to monitor commercial impacts ( KPIs )- Coordinate Trans ( multi countries ) Commercial PlastiLoop offers with BUs. On marketing & communication level - Plan and execute all communications and media actions on all channels, including online and social media with BUs/Sites and Group communication teams- Design and produce relevant reports to monitor communication impacts (KPIs)
EDUCATION
Lycée Saint-Marc
Classe préparatoire Hypokhâgne/ Khâgne, Lettres et Sciences sociales
Jenks High School
Senior Level, Advanced classes for International students
Lycée Saint-Exupéry, Lyon
Baccalauréat, Littérature et Chinois
ICN - Graduate Management School (Institut de Commmerce de Nancy)
ICN 3, International Business
ICN - Graduate Management School (Institut de Commmerce de Nancy)
Master, International Business
Institute of Project Management
PMP Certified, Project Management
East China University of Science and Technology
MBA, International Business
ABOUT BLANDINE MANN
As an Operational Brand Manager at Veolia, I enable and support the successful deployment of PlastiLoop, the new brand for circular plastic across 15 business units involved in the production of recycled resins. I have over 10 years of experience in project and program management, handling complex strategic organizational transformation projects related to internal HR, digital transformation, diversity and inclusion, and internal and external communication programs for global organizations. With a PMP certification and a master\'s degree in international business, I combine hard project management skills and soft people skills, to coordinate and monitor projects with tact and diplomacy, ensuring they are delivered within expected time and budget. I am internationally experienced, having worked in the Netherlands, the UK, China, and the USA, and fluent in English, French, and Chinese. I am passionate about enabling ecological transformation and preserving the environment and biodiversity through PlastiLoop\'s innovative and sustainable solutions.
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