Blake Harrison

About Blake Harrison

Experienced Account Manager with a demonstrated history of working in the food & beverage industry. Skilled in Sales, Communication, Management, Account Management, and Product Marketing. Strong sales professional with a Master of Business Administration (M.B.A.) focused in Business Administration and Management, General from Concordia University Irvine.

Experience

1. Senior Customer Manager - Unattended Retail

   Mars

   Jul 2023 — Present

   New Technologies & Innovation- Identify innovative retail and vending solutions that create mutual value for Mars, our customers, and consumers, ensuring alignment with business objectives and market needs- Lead the cross-functional planning process with finance, customer marketing, and supply teams to evaluate feasibility, optimize execution, and drive strategic investment in new technologies- Build and implement scalable equipment programs, leveraging emerging technologies to enhance operational efficiency, improve the consumer experience, and support long-term growth initiatives. Mars Intelligent Vending Program- Oversee a fleet of Mars-owned vending assets, ensuring optimal performance and placement- Lead sales and partnership efforts to drive program growth and expansion- Define and implement program strategy and execution, aligning with business objectives- Manage budget planning and allocation to support program initiatives- Oversee logistics, parts forecasting, and service operations, ensuring seamless day-to-day functionality- Collaborate with warehouse and logistics partners to optimize efficiency. Flagship Skittles Remix Program- Manage the existing Skittles Remix program, ensuring sustained growth and operational excellence- Collaborate with the operating partner to develop and execute a joint business plan- Identify and implement new partnerships and routes to market to expand program reach- Lead sales strategy and execution, driving incremental revenue opportunities- Ensure forecasting accuracy for proprietary SKUs, optimizing product availability and minimizing service disruptions- Creating SOW, Route to Market, and partnerships for M & MS Remix Program

Education

• Concordia University Irvine

  Master of Business Administration (M.B.A.), Business Administration and Management, General

• San Diego State University

  Associate's degree, Marketing

• Concordia University Irvine

  Bachelor of Arts (B.A.), Marketing and Management