Blair Christie

About Blair Christie

As an independent board member and advisor, I bring a range of operating experience and a successful track record in building and scaling successful businesses, brands and teams. As a Founder, I built Denim to revolutionize work and transform the employee experience of 80% of the global workforce - deskless, frontline workers who represent the backbone of economies. We were acquired in Q4 2024.Love my roles as board member, advisor and angel investor to help accelerate and advise new and existing ventures. Privileged for my more than 17 years at Cisco, most recently as Chief Marketing Officer, where I led alongside wicked smart leaders and strengthened the company\'s reputation as the industry leader. Led the strongest growth of Cisco’s brand value in the company’s history, spearheaded an award winning brand campaign, overhauled the Company’s digital and marketing automation strategies and delivered billions in bookings. Humbled to have been recognized as Forbes\' Top 20 most influential CMOs, Top CMO in Big Data, as well as a Wall Street Journal Marketers that Matter. I\'m passionate about sustainable career development for women and addressing food insecurity and am grateful to serve in leadership roles for multiple profit and non-profit organizations in these areas.Proud fellow of the 2015 class of the Aspen Institute\'s Henry Crown Fellowship program and a member of the Aspen Global Leadership Network and Drexel University\'s Board of Trustees. Enjoying work and life in Annapolis, MD with my family.#GONAVYBEATARMYSEMPERFIMARINES

Experience

1. Board Member

   BMC Software

   Apr 2019 — Present

Education

• Drexel University

  Bachelor of Science (BS), Business Administration and Management, General

  1989 — 1994

• Drexel University's LeBow College of Business

  MBA, Investment Management

  1996 — 1999

Skills

• Product Launch
• Brand Development
• Corporate Social Responsibility
• Press Releases
• Digital Media
• Brand Management
• Content Strategy
• Marketing Strategy
• Investor Relations
• Corporate Branding
• Analyst Relations
• Demand Generation
• Change Management
• Executive Management
• Marketing Management
• Strategy
• Messaging
• Product Marketing
• Marketing Communications
• B2b
• Positioning
• Social Media Marketing
• Strategic Partnerships
• Strategic Communications
• Strategic Planning
• Content Development
• Communication Training
• Corporate Communications
• Market Research
• Multi-Channel Marketing
• Message Development
• Corporate Positioning
• Go-to-Market Strategy
• Government
• Thought Leadership
• Social Media
• Digital Marketing
• Government Affairs
• Event Management
• Digital Strategy