Emily Black Roth

About Emily Black Roth

The Houston Area Women’s Center (HAWC) has named Emily Roth as the new director of marketing and communications. In this role, Emily will lead the marketing and communications department and help amplify HAWC’s mission using strategy and a data-driven approach. Emily assumed the role on April 3, 2023.\"Emily is joining HAWC at a pivotal time. We just broke ground on our new Emergency Supportive Housing facility – a major element in our #HAWCFutureForward movement, an ambitious plan to reimagine our organization to address the escalation of violence we are seeing throughout Houston. Emily will build our marketing and communications department to enhance communication with the community, to advocate for our compassionate services, and support our mission to improve the systems in which we strive to make positive change,” President and CEO of HAWC Emilee Whitehurst says. Previously, Emily was a Public Information Officer for the Texas Department of Transportation and brings more than a decade of experience in the public and private marketing and communications industry. Emily has created award-winning campaigns for public safety initiatives to better connect the public to the services and information they need. She has experience speaking at press conferences during crisis situations and acting as a spokesperson on local and national TV. She has logged many hours in emergency operations centers and has worked alongside local, state, and federal officials during times of historic crises in Houston and Dallas. Emily has worked in the private and public sectors, from being a TV reporter to helping government agencies enhance transparency and approachability, to even owning her own boutique public relations firm. She studied communications and studio art at Southwestern University. The diverse skillset she is bringing to HAWC will help develop a structured and strong communications strategy and presence during this time of organizational growth to advocate for the lifesaving services HAWC offers. “HAWC is in the middle of major internal development, focusing on strategy and data-driven approaches in every element of the organization. Being in the position to jump in as this momentum is building and develop a marketing and communications department to fit this new approach is an exciting opportunity to bring real communications advances to an organization already doing immensely impactful work,” Emily Roth says.

Experience

1. Director of Marketing and Communication

   Houston Area Women\'s Center

   Apr 2023 — Present · Houston, TX, US

Education

• Southwestern University

  Bachelor's degree, Communication

  2006 — 2010