Matthew Baker
Business Development Manager & Head of Sales @Megantic North America
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WORK HISTORY
Business Development Manager & Head of Sales @Megantic North America
Primary functions include managing all personalized presentations/discovery calls (research, preparation, and execution) with potential clients who are focused on expanding a business\'s market share and brand awareness, along with driving Canada & US-wide sales growth and market expansion while overseeing the North American sales team. Within the customer-facing side, day-to-day responsibilities include outreach to potential clients, identifying, researching, and analyzing website growth opportunities that align with Google\'s best practices and Megantic\'s award-winning methodology, and working 1-on-1 with potential clients until project commencement with the Project Management team. Megantic continues to be a market leader in the eCommerce and digital space, having earned several awards including Best Marketing Agency, Best Large Agency of the Year, Best Use Of Search (various verticals), Best Global Large SEO Agency, Best Agency Culture, eCommerce Agency of the Year (2025 & 2024), and SEO Agency of the Year at the Global Search Awards (2024 & 2023). We are not your run-of-the-mill agency, and you should NEVER be tied to a contract that isn\'t producing results for you!
EDUCATION
Algonquin College of Applied Arts and Technology
Honours Advanced Diploma, Business Administration - Marketing
Algonquin College of Applied Arts and Technology
Honours Diploma, Marketing
SKILLS
ABOUT MATTHEW BAKER
Matt is the Business Development Manager & Head of Sales at Megantic North America, an award-winning eCommerce agency specializing in organic search. eCommerce Agency of the Year — Global Agency Awards 2025 & 2024 Best Agency Culture — Global Agency Awards 2025 & 2024 SEO Agency of the Year — Global Agency Awards 2024 & 2023(Not your run-of-the-mill SEO agency!)Personal motto: Leave things better than you found them.Megantic focuses on technical and eCommerce SEO for mature businesses with large product ranges, backed by deep expertise in research and data, strategy, site hierarchy, and consulting. We love clients who are equally as excited as we are for growth!Previously, Matt was a senior SEO consultant, newsletter editor, and mentorship manager at Marie Haynes Consulting (MHC), a respected SEO agency at the forefront of the SEO industry and cited in Google’s documentation on core updates. His work there included site quality assessments, algorithm/traffic drop reviews, link audits, and penalty removals with clients ranging from small to household names.Since starting in SEO in 2017, Matt has audited and guided hundreds of websites, developing holistic strategies to boost visibility, traffic, and revenue. He’s known for making complex topics easy to understand and for spotting opportunities to improve site quality and brand presence.He has a background in marketing and business administration, with over 9 years in digital marketing and account management in Canada and abroad.Outside work, Matt is into sports, fitness, cycling, tennis, concerts, movies, travel, hockey, and Formula 1.Follow him on LinkedIn or X for digital marketing, eCommerce, and sales insights!@MattBakerSEO
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