Biswajeet Sikdar

WORK HISTORY

EDUCATION

ABOUT BISWAJEET SIKDAR

1) As a Student Success Specialist at BYJU\'S, I applied my skills and knowledge in business analytics, customer relationship management, and student development to enhance the learning outcomes and experiences of the students. I worked with a team of educators, mentors, and counselors to provide personalized guidance, feedback, and support to the students, using data-driven insights to identify their needs, strengths, and areas of improvement. I also contributed to the design and implementation of effective marketing strategies and campaigns to attract, retain, and grow the student base, achieving a 30% increase in user retention rate and a 25% increase in referrals.(2) Prior to joining BYJU\'S, I gained valuable experience and expertise in marketing, communication, and leadership as a Marketing Executive at Engineering Enterprise and as a Marketing Account Executive at RBI America. I collaborated with cross-functional teams to deliver impactful marketing projects and initiatives, such as launching a new product line, securing a large contract with a major client, and creating a video series to showcase the company\'s services and values. I also earned multiple certifications in mobile, video, and shopping advertising from Google Adwords Consultant, demonstrating my proficiency and versatility in digital marketing tools and platforms. My education background includes a Master of Science in Business Analytics and a Master of Science in International Business from Hult International Business School, and a Bachelor of Commerce (Honours) in Marketing from Lovely Professional University.(3) My core competencies are data analysis, customer relationship management, student development, marketing, communication, and leadership. I am passionate about applying these skills to create positive and meaningful impacts on the education sector and the society at large. I am always eager to learn new things, embrace new challenges, and collaborate with diverse and talented people. My goal is to pursue a career that allows me to leverage my strengths and interests, and to contribute to the advancement and innovation of the education industry.