Bindu Arora
Head Marketing, Branding & Digital @ Enhance Clinics Ex-Pigeon, Pentair, USHA, YONEX | P&L, AI, GROWTH HACKER, Media, BRAND STORYTELLER, AWARD WINNER / SPEAKER - Top 20 Marketing Leader
- Role
- Vice President Marketing at Enhance Aesthetic & Cosmetic Studio Private Limited
- Location
- Gurugram, IN
- LinkedIn followers
- 500 followers
About Bindu Arora
I am an Enterprising and Award Winning Marketing, Branding & Advertiser with over 15+ years of success in Building Brands & Establishing Businesses to increase Social Presence, Sales and Consumer Experience. Being a forward thinker, I understand and know how to apply Innovation & Technology to Brands. My strengths are excellent communication skills & extensive experience in Digital Marketing & PR, P&L, Sales Management, Strategy Planning & Alliances, Brand Management and Market Research for multiple product categories like Sports, Consumer Durable, B2B & Healthcare. My understanding of the business and custom solution designing demonstrates my ability as an Enterprising Marketing Professional. I have proven results both as a Leader & Marketer in managing large multi-functional teams including CRM, R&D, Product Supply, Finance, Market Research and Trade Marketing.
Experience
Vice President Marketing
Enhance Aesthetic & Cosmetic Studio Private Limited
Apr 2013 — Present · Gurgaon, IN
Spearheading the marketing mandate for brands across Healthcare, Lifestyle, consumer durables, FMCG, BROWN GOODS & SPORTS GOODS. Garnered 5X valuation for portfolio brands of Stovekraft ( pigeon Appliances ) and Enhance, in just 1 year.Leading a team responsible for developing and executing 360 marketing – OFFLINE, ONLINE - digital marketing initiatives to drive revenue and profitability, acquire new customers, strengthen retention rates, and grow customer lifetime value, all while improving the overall customer experience through our digital channels. Managing the redesign and growth of the Brands in B2C & D2C presence by implementing marketing strategies to support lead acquisition and brand awareness objectives across the business to include various digital channels such as website, email, online ads, SEO /SEM (search marketing), video, social and mobile.
Education
Dayalbagh Educational Institute
BBA, ECONOMICS
2000 — 2005
Mudra institute of communication & Advertising
PGDIA&PR
Harvard Business School Online
Certificate , Brand Values & Brand strategy
Mudra Institute of Communication & Advertising , Ahmedabad
PGDM&PR, Marketing & Branding
2009 — 2010
Bundelkhand University
MBA, MANAGEMENT
2004 — 2006
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