Bindu Khera
Strategic Communication & Advocacy Specialist | Storytelling that Drives Policy & Social Change
- Role
- Executive Producer at Pci India
- Location
- Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Bindu Khera
Senior Communication Professional with 20+ years of experience encompassing Social & …
Experience
Executive Producer
May 2020 — Present · New Delhi, IN
Developed digital communication for Nutrition and Family Planning (FP) – An Edutainment Drama Series called ‘Chatkarey Zindagi Ke’ (CZK) along with digital intervention (Apps & Games) for integrated communication for JEEViKA. The CZK intervention won the India Digital Awards (IDA) for ‘Best use of Mobile for Social and Economic Development’.• Use of Human-Centered Design for two of the projects to a) increase uptake and adherence of IFA tablets in adolescent girls, pregnant women and women in reproductive age and, b) Increase ease, access, agency to use contraceptive methods among migrant population• Developed digital IPC tools – an app on FP for community cadres, an app on days for women (pregnant & lactating), games for general audiences• Develop training modules for Gender Transformative Model under Odisha Rural Livelihood Mission• SBCC strategies, interventions for longstanding response to COVID-19 outbreak (BMGF funded)• Developed training modules for JEEViKA Technical Support Program (JTSP), Bihar to include health and nutrition behaviors • Developed training films for Take Home Ration for UPSRLM• Provide technical oversight of a persuasive integrated communication strategy to engage men while addressing the unmet need of young married couples• Produce communication collaterals for various projects of PCI; for instance, Satat Jeevika Yojna (SJY), National Rural Livelihood Mission (NRLM), Lymphatic Filaria, Kaala Azar OLM, Male Engagement etc.• Directed over 50 films as success stories, testimonials and end of project films
Education
Panjab University
Psychology Hon., Psychology
1995 — 1997
Punjabi University
Master of Business Administration - MBA
1997 — 1999
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