Billy Wilkinson

About Billy Wilkinson

Billy Wilkinson is the Chief Executive Officer of Threshold’s family of companies, including Threshold (thresholdagency.com). With over 25 years of experience, he has created empathetic sales and marketing machines, delivered influential communications, and created order from chaos to grow businesses. Entrepreneurial, influential, and financially savvy, he has delivered billions of dollars in leads and revenue to his clients. Throughout Billy’s career, he has proven an innate ability to forge mutually beneficial relationships with stakeholders and build consensus by creating a compelling story around financial data/metrics in a way that commands listeners’ attention, earns people’s trust, and results in a thorough understanding of the path forward. In his current role as CEO at Threshold, the company has garnered many awards for their amazing creative work, for being one of the fastest growing companies in the US and for being one of the fastest growing agencies globally. In 2020, he was named one of the 40 over 40 recipients as one of the most talented and accomplished people transforming the United States advertising industry.Billy’s current and past successes have doubled ROI and improved operating margins while refocusing brands on new business development. He is known for his integrity and business acumen; well-rounded experience creating and executing strategic plans that catalyze unprecedented improvements in revenue growth, profit growth, employee satisfaction, and customer/client satisfaction. He prides himself on being a leader with a repeated history of success building, coaching, and mentoring strong, cohesive teams; championing change in fast-paced organizations, and quickly achieving profitability in previously unprofitable accounts/companies. Thought LeadershipArticle: 5 Things I’ve Learned in the C-Suite • Exclusive Interview with DotCom Magazine: Billy Wilkinson, CEO of Threshold • Award: Austin Marketing Executive Billy Wilkinson Named as One of Advertising Industry\'s Most Innovative • Panelists: 2020 NMHC/InterFace Virtual Conference • Interview with Student Housing Business: Maximizing Student Housing Lease Conversions Through Social Media and Digital Marketing Leaders • Interview with Multi-Housing News: Student Housing Leasing in a Digital World • Webinar: Sales Outsourcing: Why It Should Be Part of Your 2015 Budget • Webinar: Decoding the Close: How a Closed Loop Sales Cycle Gives You Essential Lead Tracking Insights • Letter to FDIC: FDIC’s Special Assessment: 12 CFR & 327.5

Experience

1. Chief Executive Officer

   Threshold

   May 2018 — Present · CA

Education

• Schreiner University

  Bachelor of Business Administration (B.B.A.), Legal Studies

  1992 — 1996

• Sam Houston State University

  Master of Business Administration (M.B.A.), Banking and Financial Institutions

  2006 — 2008

• Center for Creative Leadership

  Leadership at the Peak

Skills

• Recruiting
• Cold Calling
• Contract Negotiation
• Selling
• Start-Ups
• Project Management
• Marketing
• Process Improvement
• Banking
• Leadership
• Networking
• Financial Services
• Crm
• Sales Management
• P&L Management
• Sales Operations
• Customer Retention
• Customer Service
• Sales
• Retail
• B2b
• Consulting
• Account Management
• Executive Management
• Solution Selling
• Business Planning
• Analysis
• Full P&L Responsibility
• Budgets
• Finance
• Sales Process
• Team Building
• Management
• Strategic Partnerships
• Call Centers
• Business Development
• Direct Sales
• Team Leadership
• Human Resources
• Time Management