Billy Bohan Chinique

About Billy Bohan Chinique

Experienced Marketer with a demonstrated history in the leisure, travel & tourism industry.

Experience

1. Vice President, Marketing & Digital Innovation

   Virgin Voyages

   Jun 2025 — Present · Miami, FL, US

   As VP, Marketing & Digital Innovation, I lead the strategic evolution of Virgin Voyages’ global brand presence while pioneering the integration of AI across our marketing organization. I oversee a high-performing leadership team across editorial, creative, social, project management, and integrated marketing, driving a cohesive and future-forward brand ecosystem.My responsibilities span:Brand Strategy: Defining and executing our global brand vision to drive awareness, differentiation, and consistency across all touchpoints.AI Transformation: Leading the company’s AI-native and AI-enabled marketing transformation across a four-pillar framework, enabling increased efficiency, personalization, and performance.Channel Leadership: Overseeing performance across paid and organic marketing channels, with accountability for margin impact, engagement, and acquisition growth.Creative & Operations: Managing creative excellence and scalable studio operations, ensuring efficiency from concept to delivery.Key initiatives include:A top-to-bottom reorganization of marketing and sales teams for AI-native capabilities.Hiring & Organizational Design: Building a 10-role AI-focused marketing function to lead the next wave of growth.Cross-functional partnerships across product, guest experience, sales, and data to ensure alignment with brand and commercial goals

Education

• Miami International University of Art and Design

  Graphic Design

  2008 — 2010

Skills

• Multimedia
• Social Media Marketing
• Integrated Marketing
• Microsoft Office
• SEO
• Training
• Web Design
• Creative Direction
• User Experience
• Content Strategy
• Marketing Strategy
• Logo Design
• Social Media
• Os X
• Mac Os X
• Advertising
• Marketing
• Mac
• Training Delivery
• Online Advertising
• Art Direction
• User Interface Design
• Digital Photography
• Iwork
• Cms
• Adobe Creative Suite
• Web Project Management
• Direct Marketing
• Layout
• Corporate Branding
• Graphic Design
• Web Content Management
• Branding & Identity
• Creative Strategy
• Instructor-Led Training
• Information Architecture
• Dreamweaver
• Digital Marketing
• Online Marketing
• E-Commerce