Bill Wileman
- Role
- Senior Vice President - Merchant Pricing Strategy at Wells Fargo
- Location
- Marietta, GA, US
- LinkedIn followers
- 500 followers
About Bill Wileman
Experienced customer insights and go-to-market strategy leader with a track record of…
Experience
Senior Vice President - Merchant Pricing Strategy
Jan 2022 — Present
Leads the merchant pricing strategy by proactively identifying market changes and opportunities; analyzing the competitive landscape and understanding client needs; resulting in increased retention, profitability, market penetration, and market competitiveness. Directs the execution of the pricing strategy roadmap, launches pricing enhancements or new pricing options, and manages the overall pricing portfolio management in partnership with key stakeholders while adhering to compliance / privacy and risk policies. Analyzes, recommends, and manages the customer portfolio profitability goals, and ensures revenue/margin goals are achieved.
Skills
- Sales
- Marketing
- Digital Marketing
- Business Development
- Email Marketing
- Business Intelligence
- Product Development
- Customer Relationship Management (Crm)
- Crm
- Competitive Analysis
- Collateral
- Analysis
- B2b Marketing
- Cross-Functional Team Leadership
- Integrated Marketing
- Digital Strategy
- Direct Marketing
- Advertising
- Go-to-Market Strategy
- B2b
- Lead Generation
- Quantitative Analytics
- Business-to-Business (B2b)
- Marketing Management
- Competitive Intelligence
- Marketing Communications
- Management
- Leadership
- Product Marketing
- Positioning
- Strategic Planning
- Multi-Channel Marketing
- Market Analysis
- Market Research
- Segmentation
- Strategy
- Strategic Partnerships
- Marketing Strategy
- P&L Management
- Thought Leadership
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.