Bill D Ward

About Bill D Ward

I am a Lead UX Strategist at Sabre with a background in teaching Design and UX.

Experience

1. Ux Strategist and Researcher

   Sabre

   Dec 2022 — Present · Dallas, TX, US

   I am a results-driven UX Strategist and User Researcher with a proven track record of championing the voice of the customer while strategically addressing business needs. I thrive on leading and synthesizing user research and data to generate actionable insights that drive impactful decision-making. At Sabre, a global technology provider for the travel industry, I collaborate directly with client partners, analysts, and designers to create interactive experiences that resonate with stakeholders.Key Skills:• User Research & Data Analysis: Expertise in applying a wide range of qualitative and quantitative research methodologies to gather user feedback, observe behaviors, and uncover pain points and opportunities. Proficient in synthesizing complex information into clear, concise executive reports that inform strategic decision-making.• Stakeholder Collaboration: Proven ability to engage and collaborate with cross-functional teams, fostering open dialogue and consensus. Skilled in aligning diverse perspectives to design user-centered experiences that meet the needs of relevant stakeholders.• Constructive Criticism & Iteration: Embrace feedback and actively seek opportunities for improvement. Experience:• Lead and synthesize user research initiatives, employing a variety of methodologies to uncover user needs, motivations, and pain points.• Collaborate closely with client partners, analysts, and designers to create interactive experiences that align with business goals and user expectations.• Translate research findings into actionable recommendations, delivering executive reports that inform strategic decision-making.• Foster a collaborative environment, encouraging open communication and constructive criticism to drive iterative design improvements.*My short tenure at Sabre was due to global layoffs - see my hiring manager, Brian Sullivan’s comments under \"Recommendations\"*

Education

• SMU Continuing & Professional Education

  CAPE Certification, User Experience Design

  2019 — 2019

• East Texas A&M University

  BS, Graphic Design

• East Texas A&M University

  Master of Fine Arts - MFA, Visual Communications

Skills

• Graphic Design
• Branding & Identity
• Adobe Creative Suite
• Teaching
• Layout
• Corporate Branding
• Logo Design
• Interaction Design
• Illustration
• Brand Development
• Brochures
• Advertising
• Visual Communication
• Corporate Identity
• Catalogs
• Web Design
• Graphics
• Digital Illustration
• Image Manipulation
• Collateral
• Interactive Advertising
• Adobe Acrobat
• Typography
• Marketing
• Direct Mail
• Art Direction
• User Interface Design
• Creative Direction
• Vector Illustration
• Dreamweaver
• Illustrator
• Concept Development
• Pre-Press
• Posters
• Photoshop
• Packaging
• User Experience
• Creative Strategy
• Integrated Marketing
• Indesign