Bill Burg

Creative Director @eMoney Advisor

Radnor, PA, US

Directed the development of integrated marketing campaigns, landing pages, websites, print collateral, videos, photoshoots, digital ads, and environmental graphics.Manage and mentor a high-performing team of designers, animators, videographers, UX/UI designers and developers, fostering collaboration, creativity, and professional growth.Partnered with the CMO and executive leadership to align creative direction with business objectives.Oversee external agency relationships for large-scale initiatives, including web redesign, event booths, and print production.Use data to inform creative strategy, applying performance metrics and KPIs to optimize execution.Manage annual creative budgets, prioritizing high-impact two major websites in partnership with external agencies, delivering on time and on brand.Directed five Summit campaigns, including one large scale in person event and four virtual conferences.Spearheaded two brand refreshes, aligning visual identity with the company\'s evolving vision and values.Designed art installations and experiential branding for new office locations.Led booth design and collateral creation in partnership with event agencies, elevating the brand at key industry events.

Monmouth University

BA

Philadelphia University

Master of Science