Bill Bigham

About Bill Bigham

Commercial leader with 18+ years of experience building and scaling go-to-market organizations across orthopedics, biologics, diagnostics, capital equipment, and healthcare technology.I’ve led commercialization and revenue growth initiatives from early-stage market entry through national scale, translating complex clinical value into repeatable, scalable adoption across ASC, hospital, and office-based settings.My background includes designing GTM strategy, building and leading high-performing sales teams, developing distributor and KOL networks to move companies from early traction to durable revenue engines.I’m most effective in growth-stage and PE-backed environments where product differentiation is clear, leadership is aligned, and there is a mandate to scale revenue with discipline.

Experience

1. Assistant Coach - Men s Beach Handball National Team

   Usa Team Handball

   Jan 2026 — Present

   Support coaching and performance strategy for the U.S. Men’s National Beach Handball Team; contribute to player development, game planning, and team execution in international competition.

Education

• The University of North Carolina at Chapel Hill

  Bachelor's degree, Exercise & Sport Science

  1997 — 2002

Skills

• Sales Trainings
• Sales Operations
• Product Launch
• Marketing
• Orthopedics
• Contract Negotiation
• Marketing Strategy
• Operating Room
• Sales
• Medical Devices
• Corporate Sales Management
• Sales Management
• Market Development
• Healthcare
• Business Development
• Surgeons
• Relationship Building
• Key Account Development
• Disposables
• Startup Development