Bill Lucken
- Role
- the Martec Group at The Martec Group
- Location
- Royal Oak, MI, US
- LinkedIn followers
- 500 followers
Advertising & MarketingView LinkedIn profile
About Bill Lucken
Private equity firms call us when the deal thesis needs independent validation. Fortune…
Experience
the Martec Group
Present
Education
University of Michigan - Stephen M. Ross School of Business
BBA, Marketing
1989 — 1993
Skills
- Mergers & Acquisitions
- Customer Relationship Management (Crm)
- Strategy
- Management Consulting
- Product Management
- Mergers
- Competitive Analysis
- Market Intelligence
- Business Intelligence
- Customer Satisfaction
- New Business Development
- Marketing Management
- Building Materials
- Forecasting
- Market Planning
- Product Development
- Analysis
- Due Diligence
- Management
- Market Entry
- Crm
- Business Planning
- Leadership
- B2b
- Analytics
- Business Strategy
- Focus Groups
- Market Research
- Market Assessments
- Sports Coaching
- Primary Research
- Business-to-Business (B2b)
- Data Analysis
- Business Development
- Competitive Intelligence
- Marketing Strategy
- Voice of the Customer
- Quantitative Research
- Conjoint Analysis
- Segmentation
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