Billy Kent

About Billy Kent

I help medium and large tech companies drive exceptional revenue growth using the latest AI tools. While excitement about AI is high, most companies are struggling to incorporate AI into their existing stack and scale the impact. I use tools like Clay AI, actively.ai, copy AI, etc. to make marketing more effective and help sales enablement leaders exceed quota with more personalization at scale. The Core AI Tools for Medium & Large B2B Software CompaniesClay AIA data and middleware solution that enriches data and provides workflows that integrate with some tools. Great ability with personalization after data enhancements (not cheap), enabling B2B sales teams to build highly scalable outbound workflows at a level not previously seen. Great tool. Copy.aiA full-funnel GTM automation platform that enriches leads, scores them, and generates personalized messaging directly from CRM or spreadsheet data.Actively AIAn enterprise-grade “GTM superintelligence” platform that trains a dedicated AI model on your CRM and interaction data to recommend next-best actions, optimize pipeline segmentation, and guide reps dynamically.ZoomInfoA publicly traded leader in B2B data intelligence, with 3,500+ employees and deep integrations across CRM systems. Known for its massive contact database, real-time intent signals, and AI-driven Copilot assistant though it’s premium-priced and best suited for larger enterprisesApollo.aiValued at $1.6 billion, Apollo offers a unified AI-powered sales platform with a database of 210 M+ contacts and 35 M+ companies, plus strong lead enrichment, outreach automation, and CRM workflows. 6sense AI6sense\'s AI provides an enterprise-grade revenue intelligence platform that uses AI-powered intent data, predictive scoring, and account-based orchestration to help sales and marketing teams prioritize in-market buyers and drive pipeline efficiency.Attention.AIAttention.ai is an AI-powered conversation intelligence tool that automates note-taking, CRM data entry, and rep coaching directly from sales calls—boosting productivity and win rates by embedding real-time insights into daily workflows.

Experience

1. Ai Strategy for Marketing & Sales Growth

   Kent Associates

   Jun 2012 — Present · US

   I help tech companies utilize AI technology (e.g. Clay AI, Copy AI, etc.) to scale outbound engagement and explode company growth. I use AI tools to launch more effective data-driven go-to-market (GTM) strategies for Marketing + Sales that grow revenue. My AI consulting work includes- Clay AI combined with other AI tools to more effectively engage your ICP- AI that zeros in to make Account-based marketing (ABM) more effective- Scale growth marketing and demand gen using a combination of AI and digital tools

Education

• Oregon State University

  Marketing

• University of Oregon

  Bachelor's, PR, Communications, Multi-media

• Stanford University

  Graduate certificate, Sustainability Studies

Skills

• Consultative Selling
• Demand Generation
• Online Advertising
• Landing Page Optimization
• Sem
• Multi-Channel Marketing
• Strategy
• Messaging
• Business Development
• Digital Marketing
• Marketing Automation
• Content Marketing
• Go-to-Market Strategy
• SEO
• Integrated Marketing
• Lead Generation
• Conversion Optimization
• Selling
• B2b
• Direct Marketing
• Salesforce.com
• Lead Nurturing
• Account Based Marketing
• Business-to-Business (B2b)
• Product Marketing
• Email Marketing
• Product Management
• Marketing
• Online Lead Generation
• Sales
• Content Strategy
• Marketing Strategy