Bill Karg
Category Management at Wawa, Inc.
- Role
- Category Management - Packaged Beverages, Frozen, and Front End at Wawa, Inc.
- Location
- West Chester, PA, US
- LinkedIn followers
- 500 followers
Experience
Category Management - Packaged Beverages, Frozen, and Front End
Aug 2020 — Present
Education
Drexel University's LeBow College of Business
MBA, Marketing and Finance
2004 — 2006
Rowan University
BS, Marketing
2000 — 2004
Northwestern University - Kellogg School of Management
NACS Executive Education, Marketing Leadership Program
Skills
- Supply Chain Management
- Marketing Research
- Pricing
- Business Planning
- Analytics
- Consumer Behaviour
- Fmcg
- National Accounts
- Shopper Marketing
- Strategic Planning
- Brand Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Key Account Management
- Retail Category Management
- Consumer Insight
- Strategy
- Retail
- Marketing
- Product Innovation
- Merchandising
- Brand Equity
- Product Development
- Segmentation
- Key Account Development
- Crm
- Forecasting
- Categorization
- Nielsen
- Ac Nielsen
- Customer Marketing
- Consulting
- Customer Insight
- Leadership
- Spectra
- Management
- Trade Marketing
- Consumer Products
- Sales Operations
- Pricing Strategy
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