Bill Devereaux

About Bill Devereaux

I’ve spent three decades building, scaling, and transforming businesses within the electrical industry—often by seeing possibilities others overlook.Today, I serve as President of the Electrical Division at Forward Solutions, where I lead Fields Sales, RB Sales and Electro-Rep and drive national growth strategies across 26 owned companies. My role blends big-picture strategy with grounded operational execution—from creating our Concierge Contractor Approach to helping launch “Forward For All,” a mentorship and inclusion platform now supporting over 500 employees.Previously, I was the sole owner and president of R/B Sales, where we grew sales from under $10M to over $325M, increased commissions nearly tenfold, and earned national agency-of-the-year awards from Southwire, Littelfuse, Hubbell, and 3M. We didn’t just sell product—we earned trust, built deep EPC relationships, and grew manufacturer market share to record levels.I’ve had the privilege of serving on national rep councils and boards with Southwire, Hubbell, Eiko, Littelfuse, NMG and NEMRA—always focused on creating lasting impact through service, leadership, and forward-thinking partnerships.Whether mentoring the next generation, optimizing rep agency models, or challenging teams to raise their ceiling—I’m most energized when helping others grow.Based in Scottsdale, AZ | Still a Midwest work ethic guy at heart Forward Solutions President\'s Service Excellence Award, 2024 Former NEMRA President | CPMR Certified

Experience

1. Network Member

   GLG

   Jan 2023 — Present · US

   I stay actively involved in the electrical industry through selective advising and consulting work with manufacturers, rep agencies, distributors, and private-equity partners who are looking for practical, experience-driven guidance.After 30+ years of leading teams, building agencies, selling my business, and now running a national electrical division, I enjoy helping others navigate the same challenges and opportunities—without overcomplicating things or losing sight of what really drives growth.What I Focus OnSales strategy and territory alignment that actually work in the real world—not just in PowerPoints.Manufacturer/rep/distributor relationship optimization, with an emphasis on trust, clarity, and accountability.Go-to-market planning for companies entering new geographies or pursuing high-growth markets like hyperscale data centers.Leadership coaching and team development, especially for young sellers or new managers learning how to win the right way.My ApproachStraightforward. Honest. No ego.I’m at a point in my career where I enjoy helping good people solve problems quickly, see opportunities they’re missing, and build plans that give their teams a real shot at winning.If there’s a project, conversation, or challenge where my background can help—I\'m glad to be a resource.

Skills

• Customer Service
• New Business Development
• Management
• Contract Negotiation
• Sales Management
• Strategic Planning
• Account Management
• Electricians
• Product Development
• Manufacturing