Bilgé Stores
Global Digital & Social Media Lead @Shell
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WORK HISTORY
Global Digital & Social Media Lead @Shell
Assisting in leading global digital and social operations to ensure consistent delivery across markets.• Providing support on content formats, channel strategy, platform capabilities, audiences, and user journeys to global business lines.• Facilitating global rollout and adoption of the content marketing platform; improved workflows and trained markets.• Acting as deputy to head of digital solutions, supporting central initiatives and attending senior forums.• Overseeing the digital delivery team at Accenture, managing prioritisation and delivery quality.• Managing the digital and social market maturity model to identify capability gaps and enhance performance.• Supporting martech rollouts and change management programmes across digital and social platforms.• Maintaining a central catalogue of tools, processes, risk frameworks, and operating models for the digital and social centre of excellence.
EDUCATION
Hacettepe University
Tourism Management, Tourism and Travel Services Management
Stockport College
English
SKILLS
ABOUT BILGÉ STORES
As the Global Digital & Social Media Lead, I bring over 20 years of experience in digital communications, social media strategy, and brand storytelling to drive impactful global campaigns. I lead the development and execution of integrated digital strategies that enhance brand reputation, engage diverse audiences, and support business objectives across multiple platforms.Throughout my career, I’ve successfully delivered high-profile projects and media partnerships, combining creativity with data-driven insights to optimize performance and ROI. My strengths lie in content strategy, stakeholder engagement, agency management, and digital innovation.I’m passionate about understanding the customer journey and crafting meaningful content that resonates. I thrive in fast-paced, dynamic environments, collaborating with cross-functional teams to support digital transformation and sustainability goals.
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