Bilgehan Akturan
Digital Engagement & Innovation Lead @the LEGO Group
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WORK HISTORY
Digital Engagement & Innovation Lead @the LEGO Group
Leading pilot initiatives that enhance consumer engagement and brand affinity across digitalchannels• Translating global business objectives into innovative, data-backed digital experiences• Collaborating cross-functionally with data, brand, and tech teams to align pilots with strategicgoals• Use Adobe Analytics and Power BI to identify insights and optimize performance• Present findings to senior stakeholders and manage the transition from pilot to business-as-usual
SKILLS
ABOUT BILGEHAN AKTURAN
Digital engagement and innovation strategist with 10+ years of experience across global…
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