Bilal N.

WORK HISTORY

EDUCATION

SKILLS

ABOUT BILAL N.

I help organisations turn complexity into clarity — bridging business vision, technology, and execution to deliver measurable transformation through Salesforce and beyond.With over a decade of experience as a Senior Business Analyst and Certified Scrum Product Owner (CSPO®), I lead digital initiatives that optimise processes, elevate customer experience, and unlock scalable growth.I’m a Senior Business Analyst and CSPO® with over 10 years of experience delivering digital transformation and CRM-driven initiatives across global B2B enterprises. My focus is on turning complex business challenges into scalable, data-driven solutions that improve efficiency, user experience, and revenue performance.Known for bridging business strategy and technology, I’ve led cross-functional teams through the full delivery lifecycle — from discovery and requirements definition to agile implementation and post-launch optimisation. My expertise spans Salesforce (Sales, Service & Field Service Clouds), marketing automation (Pardot, Eloqua, Marketo), and end-to-end process optimisation across sales, marketing, and service functions.I’m passionate about connecting the dots between people, process, and platforms — enabling organisations to deliver measurable value through smarter workflows, better data, and user-centred design. Recently, I’ve expanded into product strategy and ownership, shaping roadmaps, managing backlogs, and driving stakeholder alignment to deliver high-impact features and continuous improvement.Let’s connect — I’m always open to conversations about digital transformation, product leadership, and the evolving role of AI in business analysis.