Biji Devraj

About Biji Devraj

Senior Vice President – Business Development at SMEC Automation | 30+ Years in EMS & Automotive | Strategic Growth | Project LeadershipI am a results-driven business leader with over three decades of experience across the Electronic Manufacturing Services (EMS) and automotive sectors. Currently, I serve as Senior Vice President – Business Development at SMEC Automation, where I drive business growth, forge strategic partnerships, and lead market expansion initiatives.My career journey spans leadership roles in business development, marketing, and project management with top organizations. Previously, I headed business operations for Kerala & Coimbatore at Kaynes Technology India Limited, managing marketing and project execution for an INR 1800-crore EMS company. My professional experience also includes impactful tenures at Derik Motors, George Maijo Automobiles, Autograde International Pvt Ltd, and Popular Vehicles and Services—roles that have enriched my expertise in customer-centric strategies, workshop operations, and service center management.Academic Credentials:M.Tech in Industrial Engineering & Management – Mangalam College of EngineeringMBA in Marketing – BIHER Deemed UniversityB.Tech in Production cum Plant Engineering – Government Engineering College, ThrissurCore Competencies:Strategic operational planningBusiness development & marketingProject management & executionLeadership & team developmentCustomer relationship managementThroughout my career, I have successfully planned and delivered complex projects, ensuring adherence to scope and exceeding customer expectations. My leadership style is collaborative and vision-driven, focused on empowering teams and fostering a culture of excellence.I am passionate about leveraging my strategic insights and industry knowledge to drive sustainable growth and operational excellence. At SMEC Automation, I remain committed to delivering value, innovation, and long-term success for our clients and stakeholders.Let’s connect to explore opportunities and share insights on business growth, EMS, and the future of automation

Experience

1. Sr Vice President

   SMEC Automation

   Jun 2025 — Present

Education

• Bharath Institute of Higher Education & Research (BIHER)

  Master of Business Administration (M.B.A.), Business, Management, Marketing, and Related Support Services

  2005 — 2007

• Mahatma Gandhi University

  Master’s Degree, Engineering/Industrial Management

  2013 — 2015

• Government Engineering College, Thrissur (GECT)

  Bachelor of Technology (BTech), Production Engineering

  1985 — 1989

• All India Institute of Management Studies (AIIMAS)

  Diploma in Personnel Management & Industrial Relations, Personal Management

  1997 — 1998

Skills

• Adaptability with Emerging Technologies
• Techno-Commercial Skills (Automobile Engg + Sales/Marketing)
• Professional Commitment and Dedication
• Business Planning
• Analysis
• Project Planning
• Techno-Commercial
• Strategic Planning
• Program Management
• Product Lifecycle Management
• Team Management
• Staff Training & Development
• Cross-Functional Team Management
• Manufacturing
• Policy/Program Development
• Adaptability
• Business Strategy
• Management
• Cross-Functional Coordination
• Client Account Management
• Communication, Leadership & Interpersonal Traits
• Communication
• Market Research
• Training
• New Business Development
• Sales
• Account Management
• Business Development
• Project Management
• Expert Analytical and Negotiation Traits
• Budget Development
• Leadership
• Project Life Cycle Management
• Strategy