Bhuvaneshbabu Rameshbabu

Manager - US Omnichannel Marketing Operations at AstraZeneca

Role
Manager - Us Omnichannel Campaign Operations at AstraZeneca
Location
Chennai, TN, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Bhuvaneshbabu Rameshbabu

I\'m a Team Manager specializing in Omnichannel/Digital Marketing. Effective at managing diverse team members to accomplish business goals. Detail-oriented and efficient, with strengths in the project, stakeholder, and people management. Proficient skills in Agile-waterfall hybrid methodology.

Experience

  1. Manager - Us Omnichannel Campaign Operations

    AstraZeneca

    Sep 2023 — Present · Chennai, IN

    I lead a team of 13 members (Omnichannel Specialists, Email Project Managers, Content Build Specialists, and Campaign Operators) for the Oncology Business Unit in the US market. Successfully deployed 300+ multi-channel and omni-channel campaigns (one-time blast, recurring, near-real-time, SMS, and direct mail) using the Adobe Campaign tool, formerly known as Neolane.

Education

  • Pondicherry University

    Master of Business Administration (MBA), International Business

    2014 — 2016

  • Vellore Institute of Technology

    Master of Science (M.S.), Software Engineering

    2002 — 2007

  • St. Mary’s Matriculation Hr. Sec School

    Higher Secondary (Class 12), English, Tamil, Mathematics, Commerce, Accountancy and Computer Science

    2001 — 2002

  • St. Mary’s Matriculation Hr. Sec School

    Matriculation (Class 10), English, Tamil, Mathematics, Physics, Chemistry, Botany, Zoology, History and Geography

    1999 — 2000

Skills

  • SEO
  • Smo
  • Social Media Marketing
  • Domain Name Registration
  • Yahoo Search Marketing
  • Search Engine Optimization (SEO)
  • Google Analytics
  • Ppc
  • Analytics
  • Marketing
  • Microsoft Office
  • Online Marketing
  • Affiliate Marketing
  • Google Webmaster Tools
  • Blogging
  • Email Hosting
  • Digital Marketing
  • Search Analytics
  • Marketing Strategy
  • Html
  • Market Research
  • Google Docs
  • Web Marketing
  • Wordpress
  • Sem
  • Google Adwords
  • Adobe Campaign
  • Litmus
  • Advertising
  • Organic Search
  • Agility Harmony
  • Neolane
  • Dreamweaver
  • Marketing Research
  • Marketing Management
  • Email Marketing
  • Keyword Research
  • Web Analytics

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Bhuvaneshbabu Rameshbabu — Manager - Us Omnichannel Campaign Operations at AstraZeneca in Chennai, TN, IN | Unifers