Bhawna Sharma
DIGITAL MARKETING | CAMPAIGN MANAGEMENT | SOCIAL MEDIA | AD OPERATIONS | MARKETING - COMMUNICATIONS
- Role
- Analyst Paid Social at Omnicom Media
- Location
- Pune District, MH, IN
- LinkedIn followers
- 500 followers
About Bhawna Sharma
As a Social Media Analyst at Annalect, I oversee daily ad trafficking, pacing, and optimization across multiple digital platforms and channels. I work with the Account Management team to deliver timely and accurate reports, monitor campaign performance, and communicate relevant metrics. I also troubleshoot any advertising creative issues and ensure adherence to the JIRA workflow and SLA for all tasks.I have a Post Graduate Degree in Digital Marketing and Advertisement from MICA | The School of Ideas, where I learned the latest tools and strategies for integrated marketing and communication. I have hands-on experience with Google Analytics, Google Docs formulas, Facebook Ad Manager, Twitter Ads, and Reddit Ads, and I have earned multiple certifications from Meta and Reddit. I am passionate about creating engaging and effective digital advertising campaigns that drive sales and increase brand awareness.
Experience
Analyst Paid Social
Nov 2023 — Present
Led social media and search marketing campaigns to optimize reach and engagement. Achieved a 30% increase in organic traffic and a 25% improvement in conversion rates, while ensuring alignment with client objectives and KPIs.Analyzed data to identify trends and optimize campaign performance across multiple platforms.Collaborated with teams to develop and execute dynamic media campaigns, driving measurable results.Ensured adherence to operational excellence by achieving campaign goals in a timely manner and troubleshooting issues proactively.
Education
DY Patil University
Master of Business Administration - MBA, Marketing, Sales, Distribution, and Marketing Operations
MICA | The School of Ideas
Post Graduate Degree, Digital Marketing and Advertisement
2020 — 2022
Dr. Bhim Rao Ambedkar University, Agra
Graduation, Business/Commerce, General
2017 — 2020
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