Bhawana Maurya
Senior Manager - Digital Solutions-ICICI Lombard
- Role
- Senior Manager - Digital Solutions at ICICI Lombard
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Bhawana Maurya
I am responsible for giving search engine friendly guidelines during dynamic as well as static website development to achieve keywords in a organic search results. I do all tactics do make a website full SEO friendly as On-Page perspective.I used to promote website with blogs, articles, social bookmarking, social media, forums, classifieds, directory submissions, press release, image promotion and video promotion to satisfy with our clients.I am working on both on page optimization as well as off page optimization for static and dynamic websites.
Experience
Senior Manager - Digital Solutions
Apr 2023 — Present · Mumbai, IN
Lead SEO strategy for ICICI Lombard’s official website, driving significant organic traffic and improving keyword rankings.• Collaborate with cross-functional teams and SEO agencies to ensure optimal on-page and off-page SEO execution.• Implement technical SEO enhancements, including core web vitals, page speed optimization, and mobile responsiveness.• Monitor and analyze web performance using tools like Google Analytics, Search Console, and SEMrush to drive data-backed decisions.• Conduct regular audits and competitor analysis to identify content gaps and growth opportunities.• Spearhead digital innovation projects and performance marketing initiatives for business growth and improved CX (customer experience).• Drive alignment between marketing goals and digital product teams to ensure cohesive execution.
Education
The Digital Marketing Training Institute - DMTI
Google Adwords Certification
Jawahar Navodaya Vidyalaya - JNV
HSC, Science
Guru Jambheshwar University of Science and Technology (GJUST), Hisar
Master of Business Administration - MBA, IT
Veer Bahadur Singh Purvanchal University, Jaunpur
B.Sc
2003 — 2006
Data Trained
PG Certificate in Data Science and Machine Learning
Skills
- Keyword Research
- Css
- Social Media Optimization (Smo)
- Google Webmaster Tools
- SEO
- Smo
- Online Advertising
- Html
- Wordpress
- Pay Per Click (Ppc)
- Sem
- Ppc
- Google Analytics
- Search Engine Optimization (SEO)
- Online Marketing
- Cascading Style Sheets (Css)
- Web Analytics
- Search Engine Marketing (Sem)
- Organic Search
- Link Building
- Search Engine Submission
- Google Adwords
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