Bhavya Ajmera
Digital Marketing Professional | Marketing Analytics MS Student @ Pace University | Driving Growth Through Data-Driven Campaigns | SEO/SEM Expert
- Role
- Performance Marketing Manager at Rolling Pin Baking Company
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Bhavya Ajmera
A creative individual with work experience in Social Media Marketing and Marketing with a vision to grow and add value to the company
Experience
Performance Marketing Manager
Jul 2025 — Present · New York, NY, US
Driving digital transformation for an innovative brand through comprehensive marketing strategies:1. Campaign Management: Strategically allocated and managed advertising budget across Google Ads, Meta Ads, and TikTok Ads platforms, achieving engagement increase and conversion boost2. Website Optimization: Led end-to-end website development and optimization using Tableau analytics and backend coding techniques, resulting in 25% organic traffic growth3. Cross-Functional Leadership: Collaborated seamlessly with production, logistics, warehouse, and finance teams to streamline marketing operations and ensure campaign success4. Industry Representation: Served as brand ambassador at prestigious Fancy Food Show events (20••••25), managing promotional stalls and facilitating B2B client engagement5. Key Technologies: Google Ads, Meta Business Suite, TikTok Business Suite, Tableau, Google Analytics, Shopify Backend
Education
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Postgraduate Degree, Digital Marketing
2020 — 2021
Pace University - Lubin School of Business
Master's degree, Marketing
Nagindas Khandwala College
Bachelor of Commerce - BCom
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