Bhavuk Gupta

About Bhavuk Gupta

I am Bhavuk Gupta, a seasoned growth professional with a strong foundation in data-driven…

Experience

1. Senior Growth Analyst

   Coefficient 🌀

   Sep 2024 — Present

   Personalisation at Scale: Implement personalised content in emails and messages based on segment-specific insights (e.g, industry, role) to improve response rates.2. A/B Testing: Regularly test different messaging styles, CTAs, and subject lines across all channels to optimize engagement.3. Increasing Bracket of Lead Sourcing Mediums - Go beyond traditional platforms (LinkedIn, company websites). Engage with niche communities (e.g, Reddit, Quora, industry-specific groups) to uncover potential leads.4. Data-Driven KPIs: Set and track key performance indicators (KPIs) like conversion rates, customer lifetime value, and cost per lead to make informed decisions.5. Historical Data Analysis: Analyze past outreach efforts to understand patterns, and use this data to forecast and prioritize future campaigns. Implement real-time dashboards

Education

• Government College Of Engg & Technology Jammu

  B.E , Electronics and communication

  2015 — 2019

• Delhi Public School , Jammu

  Schooling

  2003 — 2015

• Indian Institute of Management Jammu

  MBA

  2019 — 2021