Bhavna Wadhwa

Chief Marketing Officer @Zafin

Burlington, ON, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2024 — Present

Chief Marketing Officer @Zafin

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Toronto, ON, CA

EDUCATION

2002 — 2006

The NorthCap University

Bachelor of Engineering, Electronics and Communications

2008 — 2010

The University of British Columbia

Master of Business Administration (MBA), Strategic Management and Marketing

SKILLS

Multi-Channel RetailPmoLeadershipBusiness Process MappingBusiness StrategyIT StrategySdlcEcommerceBusiness CaseBusiness AnalysisMentoringSoftware Project ManagementRequirements AnalysisRequirements GatheringIntegrationBusiness IntelligenceConsultingDigital StrategyOmni-ChannelGovernanceBusiness Process ImprovementConsumer BehaviourBusiness Process DesignMergers & AcquisitionsBusiness Case PreparationStrategyBusiness TransformationManagement ConsultingManagementEnterprise Architecture

ABOUT BHAVNA WADHWA

CMO and ELT member helping B2B SaaS organizations scale through next-generation, AI-enabled go-to-market, positioning clarity, and performance discipline. Trusted partner to CEOs, boards, and investors navigating growth and transformation moments where marketing is a driver of enterprise value.Equally passionate about the human side of growth, I am known for building high-performing, diverse teams and creating environments where clarity, accountability, and curiosity enable people to do their best work. My leadership style blends strategic rigor with empathy, aligning executives, operators, and teams around a shared vision while empowering individuals to grow and lead.I actively contribute to broader conversations on growth, value creation, and modern GTM leadership through advisory, board, and industry forums.

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Bhavna Wadhwa — Chief Marketing Officer at Zafin in Burlington, ON, CA | Unifers