Bhavishya Nehra

About Bhavishya Nehra

Having recently completed my Bachelor of Arts in Humanities at Swami Vivekananda Subharti University, I am simultaneously honing my digital marketing expertise with a Master\'s program from the Delhi Institute of Digital Marketing. Currently, I work as a Digital Marketing Executive at Y Square, where I specialize in WordPress website design, SEO audits, and web content creation to strengthen our online presence.Over the past 8 months, our team has significantly enhanced Y Square\'s brand visibility and lead generation through strategic social media campaigns and content optimization. My focus on analyzing performance metrics and driving targeted traffic has been instrumental in aligning with the company’s growth initiatives. I remain committed to delivering innovative digital solutions that contribute to our collective success.

Experience

1. Head of Digital Marketing

   Dld Group

   Apr 2025 — Present · Gurugram, IN

   As the Digital Marketing Head at DLD Group, I am responsible for leading and executing the company’s entire digital marketing strategy to strengthen brand presence, increase qualified leads, and drive business growth across all digital platforms. My role focuses on bringing innovation, strategic planning, and result-oriented marketing to the real estate domain.Key Responsibilities:• Develop and implement a full-funnel digital marketing strategy aligned with the company’s sales goals.• Lead all paid advertising campaigns (Meta Ads, Google Ads, YouTube Ads) to generate high-quality real estate leads at minimal cost.• Oversee SEO, content strategy, and website optimization for maximum visibility and organic reach.• Manage digital branding across social media platforms including Instagram, Facebook, LinkedIn, and YouTube.• Plan and execute performance marketing campaigns with strong focus on tracking, analytics, and ROI.• Build, mentor, and manage an in-house digital marketing team for campaign execution.• Coordinate with sales teams to ensure lead quality, nurturing systems, and CRM integrations.• Lead creative direction for campaign visuals, videos, and brand storytelling.• Analyze campaign data, generate performance reports, and optimize strategies for ongoing improvement.• Handle marketing automation (email, WhatsApp, chatbot workflows) to enhance lead engagement.• Collaborate with external agencies, influencers, and vendors to strengthen brand reach.• Oversee marketing budget planning and ensure efficient cost management.• Manage digital presence for upcoming and ongoing projects of DLD Group including Nature Fusion and others.Core Skills & Expertise:• Performance Marketing• Real Estate Lead Generation• Google Ads, Meta Ads, SEO• Content Strategy & Social Media Management• WordPress & Landing Page Optimization• CRM Management & Marketing Automation• Data Analytics & Reporting• Team Leadership & Project Management

Education

• Delhi Institute of Digital Marketing (DIDM)

  Master In Digital Marketing

• Swami Vivekananda Subharti University, Meerut

  Bachelor of Arts - BA