Bharti Arora
Data Science | Analytics & Consulting | Business Intelligence
- Role
- Analytics Lead at Cvent
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Bharti Arora
Analytics Professional with 9+ years of hands-on experience in leading customer insights and marketing analytics in various business verticals (Retail, Finance, Events and Life Sciences). Proficient in data mining, data analysis and creating intuitive data visualizations. Adept at conceptualizing solutions that align advanced analytics with business strategies to meet client objectives. Expertise in creating business driven insights and developing new business solutions.Solutions: Campaign Targeting & Measurement, Customer Strategy, Segmentation, Category Management, Assortment Planning, Promotions Evaluation, Event Management, ReportingLanguages and Platforms: Tableau, Microsoft Power BI, Sigma, SQL, Python, R, Big data frameworks (PySpark and Hive), Alteryx, Advanced Excel and VBA, Google Cloud Platform (GCP)Soft Skills: Story Telling, Presentation Skills, Stakeholder Management, Project Management, Strategic mind-set that focuses on problem solving tasks and maintaining priorities on strict timelines. Knack for attention to detail and eagerness to unleash the power of data driven insights.Expertise:• Expertise in insights generation from consumer data to guide stakeholders in delivering analytical solutions and business strategies.• Proficient in Design & Development of end-to-end Business Intelligence Solutions.• Led multiple teams in cross functional business segments for collaboration between offshore and market counterparts to understand client positioning in industry and identify focus areas for growth by building data-intensive solutions.• Grow client relationships by contributing towards offerings with domain expertise in Customer & Assortment Analytics, Pricing and Promotions & Retail Analytics.• Experience in performing ETL transformations and creating automated jobs for transforming and loading structured data in data warehouse. • Worked closely with marketing counterparts and stakeholders to understand the business process, identified process specifications, and developed Business Requirement Documents.
Experience
Analytics Lead
Jun 2024 — Present · Gurugram, IN
Meetings and Events Analytics
Education
Guru Gobind Singh Indraprastha University
Bachelor's Degree, Computer Science Engineering
2011 — 2015
Suraj Bhan D.A.V Public School
SSLC, English, Hindi, Maths, Science, Social Science
2008 — 2009
Suraj Bhan D.A.V Public School
HSC, English, Maths, Physics, Chemistry, Computer Science
2010 — 2011
Skills
- Sqlyog
- Java
- Html
- Microsoft Office
- Php
- C++
- Microsoft Word
- C
- Programming
- Linux
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.