Bharathi Hariharan
Marketing Enablement and Customer Relationship Management at Ramco Systems
- Role
- Senior Marketing Consultant at Ramco Systems
- Location
- Chennai, IN
- LinkedIn followers
- 500 followers
About Bharathi Hariharan
Am a result-oriented marketing,sales & communications specialist with an ability to identify/develop/communicate brand differentiators, campaigns thus creating positive vibes for the brand in focus. Have 12 + years of experience across different business domains (Advertising & Marketing, Sales, IT & Business Services, BPO and Education).Have hands on experience in brand messaging, concept/theme design, and content development for various marketing programs and campaigns. Am a active collaborator having worked with Sales & Business Development teams, driving sales enablement and strategic deal support Have worked in areas of Account Based Marketing, Opportunity centric Marketing, Brand Management, Advertising, Marketing Strategy, Customer Engagement, Client Servicing, Internal Communication, and Employee Motivation/Engagement Techniques Data Management. Currently responsible for managing advocacy and branding initiatives for Employee Engagement /Internal Communication and Diversity & Sustainability function for a leading USD 6 billion IT services organization.
Experience
Senior Marketing Consultant
Feb 2016 — Present · Chennai, IN
Responsible for Regional Marketing activities for India region which includes ABM, Lead management, Digital Marketing and Corporate events.
Education
University of Mumbai
MCom ,PGDMA, Marketing, Management
1984 — 1990
R A Podar College of Commerce & Economics, University of Mumbai , Xavier Institute of Communication
Bachelor of Commerce (B.Com.), Masters of Commerce, PGDMA, COmmerce and Marketing
1984 — 1991
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