Bharath Sekhar
Performance marketer passionate in driving sales and Digital Marketing.
- Role
- Ads Account Manager at Amazon
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Bharath Sekhar
Hi, I’m Bharath Sekhar, Performance Marketing & Ad Account Manager with 7+ years of…
Experience
Ads Account Manager
Mar 2024 — Present · Bengaluru, IN
Key job responsibilities- Build solid relationships with advertisers, displaying a dedication to delivering first-class service and advertising solutions- Flawlessly execute end-to-end campaigns, liaising with advertisers to align to advertiser priorities- Effectively align spends for defined cadence (week / month/ quarter / sale event)- Analyze campaign performance against key metrics to identify, recommend, and implement optimizations to increase efficiency, drive high renewal rate and meet advertisers KPIs- Keep regular track of defect metrics (like high ACoS) and ensure a timely nudge to advertiser for course-correction- Monitor and communicate campaign progress to the advertiser through regular, in-depth activity reports and insights, using this knowledge as a basis for future campaigns- Track & Own the Ad Revenue goals for the set of advertisers being managed and deploy different ad-product strategies to exceed goals/cover for gap to goal in case needed- Leverage our suite of rich data, targeting and product channels to collaborate with the other teams in the development of tailored solutions that meet clients’ goals
Education
Mar Ivanios College, Thiruvananthapuram
Bachelor of Commerce - BCom
2014 — 2017
Institute of Management Technology, Ghaziabad
Postgraduate Degree
2021 — 2022
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