Pallavi Bharath

About Pallavi Bharath

Passionate and results-driven Digital Marketing Executive with a strong foundation in driving brand visibility, lead generation, and online growth through integrated marketing strategies. My expertise spans across SEO (On-Page & Off-Page), SEM (Search, Display, Video, App, Shopping), Social Media Marketing (SMM), content creation, website development, and analytics. With a creative approach and analytical mindset, I bring data-backed strategies to help businesses thrive in the digital landscape.Throughout my journey, I have actively contributed to planning and executing 360-degree digital campaigns for multiple industries. I’m proficient in designing SEO strategies that improve search rankings and organic traffic through meticulous keyword research, backlinking, content optimization, and site audits. On the paid side, I have created and optimized Google Ads campaigns across various ad formats to maximize ROI and reach targeted audiences effectively.In Social Media Marketing, I’ve developed and managed content calendars, designed creatives using Canva, and launched successful paid campaigns using Meta Ads Manager. I understand how to align content with audience interests, industry trends, and brand tone to drive engagement, awareness, and loyalty. My content is always strategy-driven and tailored for platform-specific performance.I’ve built responsive, SEO-optimized websites using WordPress and enhanced functionality using themes, plugins, and basic HTML/CSS where necessary. Each website was developed to ensure mobile responsiveness, fast loading speed, and a seamless user experience. I use Google Analytics 4 (GA4), Google Search Console, and Google Tag Manager to measure and analyze user behavior, campaign performance, and website traffic. This allows me to continuously improve strategies based on actionable insights.An enthusiast of innovation, I’ve integrated Generative AI and prompt engineering into my digital workflow—leveraging ChatGPT, DALL·E, and related tools for content ideation, copywriting, creative assets, and automation. This not only reduces turnaround time but also enhances the creative scope of my campaigns.Tools & Platforms: Google Ads, GA4, Google Search Console, Google Tag Manager, Meta Ads Manager, WordPress, Canva, ChatGPT, DALL·E, Mailchimp, Excel/Google Sheets, Semrush (basic), Ubersuggest.Currently seeking opportunities where I can apply my skills, grow as a digital marketer, and contribute to forward-thinking brands looking to expand their online reach.

Experience

1. Marketing Associate

   Kore Rpo

   Aug 2025 — Present · Hyderabad, IN

   As a Digital Marketing Associate at Kore 1 Manpower Solutions, I contribute to building a strong digital presence and driving targeted engagement through content creation, lead generation, automation, and data-driven marketing workflows. I work closely with outreach, branding, and operations teams to ensure our marketing activities are executed smoothly and deliver measurable results.My role involves creating impactful LinkedIn content—including posts, comments, and interactions—that strengthens brand visibility and encourages meaningful engagement with our audience. I design visually appealing graphics using Canva to support ongoing marketing campaigns, promotional activities, and corporate branding initiatives.To drive outreach and engagement, I set up and manage targeted campaigns through Heyreach, ensuring that our messaging reaches the right audience with high relevance and consistency. I also handle lead management through Instantly, where I add, organize, and track prospects to ensure smooth follow-ups and campaign execution.A key part of my work includes building automated workflows using n8n to streamline repetitive tasks, improve campaign efficiency, and reduce manual effort across marketing operations. I also perform detailed data enrichment and lead verification using ZoomInfo, connecting accurate company and website information with LinkedIn profiles to enhance targeting accuracy.Overall, I focus on combining creativity, automation, and data-driven strategies to support the company’s digital marketing goals. My experience has given me strong hands-on skills in outreach tools, marketing automation, content creation, and lead intelligence—helping improve efficiency, engagement, and campaign performance across multiple digital platforms.