Bhanu Pratap Singh

Creative Design & Innovation Lead | 14+ years in FMCG and various global product industries with specialisation in packaging, industrial design, photography, commercial arts (Video, TVC) and visual storytelling.

Role
Manager Design, Packaging and Industrial Development at Nestlé
Location
New Delhi, DL, IN
LinkedIn followers
500 followers
Manufacturing & ProductionView LinkedIn profile

About Bhanu Pratap Singh

A dynamic and accomplished Design & Packaging Innovation Leader shaping future-ready…

Experience

  1. Manager Design, Packaging and Industrial Development

    Nestlé

    Dec 2020 — Present

    Delivering innovative packaging, creative designs, video content, and global brand coordination with expertise in vendor and print management. I led Nestlé’s visual identity, collaborating with stakeholders and global teams to create designs aligned with brand strategy and consumer insights. Directed design decisions, ensured quality execution, and fostered collaboration to maintain creative standards.CORE REQUIREMENT CRITERIASDesign Leadership: Proven ability to shape global brand visual identities, ensuring strategic alignment.Creative Excellence: Expertise in impactful packaging, branding, and marketing designs enhancing consumer engagement.Collaboration & Teamwork: Skilled in partnering with senior leaders and cross-functional teams to deliver cohesive solutions.Technical Proficiency: Advanced skills in Adobe Creative Suite, 3D tools, and print production processes.Project & Vendor Management: Managed complex projects, meeting deadlines and ensuring quality.Trend Awareness: Integrates emerging trends to drive innovation and relevance.Global Perspective: Extensive experience leading international FMCG branding projects.KEY ACHIEVEMENTSGlobal Brand Leadership: Directed packaging and branding for Nestlé brands like Maggi and Nescafé, driving market differentiation.Innovative Packaging Solutions: Designed packaging for A+ Masala Millet and KitKat, blending functionality and appeal.Strategic Design Execution: Delivered seamless execution of impactful visual identities for premium brands.Cross-Functional Collaboration: Led design teams and collaborated with marketing units to align strategies with objectives.Creative Excellence in Multimedia: Produced video content boosting brand visibility and campaign success.Vendor & Print Management: Optimized processes, ensuring top-quality brand outcomes.Recognition for Excellence: Praised for creativity, innovation, and timely delivery.Trend Integration: integrated global trends to maintain brand relevance.

Education

  • University of Lucknow

    BFA

    2006 — 2009

  • Heigher Secondary

    Intermediate

    2000 — 2002

  • Matriculation

    High School

    1998 — 2000

  • NIIT

    Diploma in advanced graphics and creative analysis.

    2009 — 2010

  • University of Lucknow

    Bachelor of Science

    2002 — 2005

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Bhanu Pratap Singh — Manager Design, Packaging and Industrial Development at Nestlé in New Delhi, DL, IN | Unifers