Brian Carlson
Ambassador @Connected Vehicle Systems Alliance Covesa
Signup · Get unlimited contacts
WORK HISTORY
Ambassador @Connected Vehicle Systems Alliance Covesa
Austin, TX, US
Serve as a senior advocate for the Connected Vehicle Systems Alliance (COVESA), representing its mission to advance open, interoperable connected vehicle platforms with OEMs, suppliers, and ecosystem partners. Lead and support member engagement by promoting COVESA initiatives, amplifying thought leadership, and connecting stakeholders to relevant working groups, projects, and events. Help identify collaboration opportunities, provide industry feedback to COVESA leadership, and mentor new or prospective members on how to best participate and create value within the alliance.
EDUCATION
Southern Methodist University
Master of Science, Electrical Engineering
Southern Methodist University
Bachelor’s Degree, Electrical Engineering
SKILLS
ABOUT BRIAN CARLSON
I’m a proven product marketing and business development leader with deep technical expertise in semiconductors, systems and software in the automotive / software-defined vehicles (SDV), mobile and edge computing. I have driven revenue growth by launching innovative products and securing design wins at key customers. I excel at fostering collaboration between engineering, partners and customers to innovate and unlock new business opportunities. By delivering compelling value propositions, I’ve crafted impactful marketing collateral, served as a trusted partner to global customers, engaged media and analysts, and positioned companies as thought leaders alongside C-suite executives. PRODUCT VISION: Championed many innovations that created new and differentiated products that were recognized by global industry awards. MARKETING MASTERY: Accomplished in product concept to deployment marketing efforts with expertise in strategy, competitive intelligence, product messaging, content creation, go-to-market execution, sales enablement and customer engagement. BUSINESS EXPANSION: Consistent history leveraging new technologies, business models, and strategic partnerships to grow existing business and expand into adjacent opportunities. CUSTOMER FOCUS: Recognized for proactive, above and beyond, field and customer engagements. COMMUNICATIONS: Communicate complex topics in easy-to-understand ways to influence, drive, and sell products. Corporate spokesperson and recognized thought leader with many publications. STRONG TECHNICAL FOUNDATION: Lead with credibility as MSEE with broad technical experience in hardware, software and systems with specialty in communications and computing-Strengths (StrengthsFinder 2.0): Strategic, Learner, Achiever, Responsibility, AnalyticalSkills: product management, product marketing, technology marketing, technology strategy, strategic partnerships, strategic planning, product strategy, product development, competitive analysis, cross-discipline leadership, business development, board member, corporate spokesperson, evangelist, voice of customer
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.