Betty Wilson
Vice President, Global Accounts @IHG Hotels & Resorts
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WORK HISTORY
Vice President, Global Accounts @IHG Hotels & Resorts
Atlanta, GA, US
Drive sales of $2B+ and market share gains above fair share across a geographically diverse sales organization covering customers in all business segments. • Optimize and reimagine sales coverage, to address market trends, capitalize on new growth opportunities, and proactively plan for future state scenarios. Realized strong incremental growth across multiple segments and verticals, in new business delivery and in deeper account penetration.• Create and execute global B2B customer strategies for the luxury, airline, and travel partner segments. Deliver growth and ensure travel partner distribution costs are balanced with accompanying opportunity. In the travel partner segment, improved margins by delivering on new commercial terms that are proportionate to potential. In the luxury segment, delivered above fair share through targeted programming, B2B marketing, and efficiency improvements.• Inspire, coach, and develop sales team toward reaching and sustaining peak performance. Strengthened sales culture and consistently achieved colleague engagement scores in the upper quartile benchmark.• Maintain strong connectivity with regional teams, moving fast to address need periods and leverage proven growth strategies that lead to revenue and share increases. Realized significant increases in outbound group and transient revenue production and in luxury revenue for European need markets. • Champion the voice of and influence company focus on the B2B customer through re-envisioned customer advisory boards, signature events, and executive engagement. Resulted in increased preference for and trust in IHG brands.• Collaborate with cross-functional business partners to deliver against company strategic priorities. Contributed to forward progress with multiple Development and Capital Investment opportunities.
EDUCATION
Coach U
Professional Coaching
SKILLS
ABOUT BETTY WILSON
My closest colleagues describe me as a Transformational Leader, Driver of Peak Performance, Solutions Strategist, Culture Builder and Thought-Provoking Coach. As a \"lead-by-example\" senior executive with a long track record of delivering results above target, I\'m at my best when building high performance environments that are motivational, inspirational and founded in trust. I strongly believe that all teams have the potential and possibility to succeed, when collaboration, hard work, focus, perseverance, and creativity are present. My expertise is in winning even when faced with adversity, creating consensus across highly matrixed environments, transforming culture, developing top talent, and leading and motivating people toward achievement of business goals. Proven abilities include designing and executing innovative solutions that are aligned with business goals, sustaining high customer loyalty, building and leveraging partnerships across diverse and global stakeholder groups, resolving conflict, communicating effectively, and successfully navigating disruptive environments.My greatest passions are in driving results, delivering innovative solutions,\"brick walling\" customer relationships, and developing the next generation of talent. I\'ve brought these passions to life by:• consistently delivering at or above business goals,• developing and promoting top talent,• ensuring team engagement of 90% or greater, and • achieving talent retention rates of 90% or greater.
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