Betsy Coleman Jones

Product Marketing Manager | B2B SaaS & HR Tech | Go-to-Market Strategy | AI-Driven Messaging

Role
Product Marketing Manager, Technology Services at ReSource Pro
Location
Chicago, IL, US
LinkedIn followers
500 followers

About Betsy Coleman Jones

I\'m a strategic and collaborative product marketer with experience driving go-to-market execution, positioning, and sales enablement across B2B SaaS and HR tech. I\'ve led launches, created compelling messaging frameworks, and developed content strategies that fuel growth and align cross-functional teams.I\'m proficient in applying AI tools—including ChatGPT, Claude, custom GPTs, and digital twins—to streamline content creation, enhance personalization, and evolve storytelling across the funnel.Whether I’m collaborating with sales, product, or digital teams, I bring a thoughtful, user-first lens to every aspect of product marketing.

Experience

  1. Product Marketing Manager, Technology Services

    ReSource Pro

    Oct 2025 — Present

Education

  • John Carroll University

    BS, Communication

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Betsy Coleman Jones — Product Marketing Manager, Technology Services at ReSource Pro in Chicago, IL, US | Unifers