Betsy Thomas
Associate Vice President, Enrollment Services @Barry University
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WORK HISTORY
Associate Vice President, Enrollment Services @Barry University
Miami, TX, US
Oversees strategic projects in student financial accounts, student services center, registrar, veteran affairs, international student services, & enrollment management systems & operations - Managed interdepartmental team & vendor to implement a new payment plan program resulting in 230% increase in enrollment - Created & managed a 6-month strategic plan that resulted in exceeding 2023 fall enrollment goals by 7% & achieving a five-year high of net tuition revenue as interim director of undergraduate admissions - Consults with key organization partners (Academic Affairs, Information Technology, Student Affairs, Recruitment, & Marketing) to gather, analyze, & report data for strategic action- Established the first of its kind customer care center by creating a 1-year plan & delivering within budget & on time - Directed the development of CRM tools that delivered the university’s first-ever baseline metrics for outbound communication & case resolution time - Developed SOPs & trainings resulting in a reduced case resolution time by 30%, reduced year-over-year late fees for students by 13.5%, staffing schedule driven by timing of volume, streamlined third-party billing, & annual outbound communication plan
EDUCATION
Barry University
MA, Public Relations and Corporate Communication
Barry University
Doctor of Education - EdD, Organizational Leadership, Human Resource Development specialization
Christian Academy of Louisville
Honor Diploma
Murray State University
BS, Organizational Communication
ABOUT BETSY THOMAS
Curious | Data-driven decision-maker | Innovative Problem-Solver | Collaborative Relationship Builder
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