Beth M.

B2B Media Marketing Professional, Senior Account Executive

Role
Key Account Manager at Globalspec
Location
Lancaster County, PA, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Beth M.

I help industrial marketers with product awareness, thought leadership and media…

Experience

  1. Key Account Manager

    Globalspec

    Aug 2017 — Present · Albany, NY, US

    GlobalSpec Media Solutions is a technology services company which provides an online destination for critical engineering content and is a leading source of news, data and analytics for the engineering and technical community. over 8 million registered users on the platform, it\'s used to research, compare and price components. Industrial manufacturers can get in front of our audience in a variety of ways ( e-newsletters, video, webinars, print etc.) to promote brand awareness, generate and nurture new leads for your organization and tell your story!Our Audience: GlobalSpec is used to research, compare, and price components. Its database has about 95 million technical documents, 200 million data sheets, suppliers, product announcements, catalogs, and 835 specification guides. The material is aimed at industry-based engineers, technical professionals, manufacturers, distributors, and service providers involved in technical research, product design, and purchasing. The company publishes 70+ e-newsletters for those sectors as well.

Education

  • PA Insurance License

    PA Insuance Licence, Licensed in Variable Annunities, Annunities, Life & Health

    1995 — 1999

  • HACC, Central Pennsylvania's Community College

    Associates:Hotel and Motel Management

    1991 — 1994

Skills

  • Program Management
  • Salesforce.com
  • Brand Development
  • Marketing Communications
  • Online Advertising
  • Management Consulting
  • Sales
  • Email Marketing
  • Newsletters
  • Social Media Marketing
  • Advertising Sales
  • Online Publishing
  • Digital Marketing
  • Publishing
  • Online Marketing
  • Business-to-Business (B2b)
  • Digital Strategy
  • Marketing
  • Integrated Marketing
  • B2b
  • Marketing Strategy
  • Advertising
  • Social Media
  • Magazines
  • New Business Development
  • Blogging
  • Digital Media

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Beth M. — Key Account Manager at Globalspec in Lancaster County, PA, US | Unifers