Bethelehem Tesfaye
UX Designer | Salesforce Administrator
- Role
- Ux & Web Designer at E11vn Media Group
- Location
- Oakland, CA, US
- LinkedIn followers
- 500 followers
About Bethelehem Tesfaye
UX/UI Designer and Executive Assistant with a multidisciplinary background in product…
Experience
Ux & Web Designer
May 2023 — Present
User Research & AnalysisConduct user interviews, surveys, and competitive audits to understand user needs and pain points.• Wireframing & PrototypingCreate wireframes, interactive prototypes, and high-fidelity mockups using Figma and Adobe XD to visualize site structure and flow.• Website Design & LayoutDesign responsive web interfaces that align with brand guidelines and optimize for user experience across devices.• Collaboration & FeedbackWork closely with project managers, developers, and clients to translate business goals into engaging digital experiences.• Content & Visual StrategyDesign visual content (icons, banners, illustrations) and collaborate on site architecture and information hierarchy.• UX Testing & IterationConduct usability testing and gather feedback to iterate on designs for improved performance and engagement.• Salesforce Admin CollaborationSupport integration and user interface design for Salesforce-based dashboards, forms, and workflows within marketing sites.
Education
Academy of Art University
Bachelor of Fine Arts - BFA
2007 — 2013
UC Berkeley Extension
UX/UI Design
Trailhead by Salesforce
Certificate, Salesforce Administrator
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