Bethany Jones
- Role
- Managing Director, Accenture Song at Accenture Song
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Bethany Jones
Strategic leader with 20+ years driving empathetic and insight-informed decisions across…
Experience
Managing Director, Accenture Song
Dec 2019 — Present
I define, design, and activate marketing that enables clients to transform: operating models, capabilities, strategies, and campaign, content and commerce enablement
Skills
- Segmentation
- Integrated Marketing
- Customer Insight
- Wine & Spirits Industry
- Strategy
- Strategic Planning
- Brand Development
- Strategic Insights
- Marketing Research
- Digital Marketing
- Digital Communication Strategy
- Marketing Communications
- Marketing
- Brand Management
- Consumer Insight
- Insight Generation
- Market Research
- Shopper Marketing
- Brand Architecture
- Marketing Strategy
- Advertising
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