Beth McFadden
AVP Marketing & Communications
- Role
- AVP Marketing & Communications at Panerai
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Beth McFadden
Seasoned marketing/communications executive with 25+ years of experience creating and executing 360° strategy across marketing, media, events, CRM, partnerships, and graphics/creative. Omnichannel storyteller who combines branding & creativity with business & operational acumen to yield results across the marketing funnel.Team player with a bias for action, who believes in service leadership, cross-functional collaboration, and building an inclusive culture with individual & shared accountability.
Experience
AVP Marketing & Communications
Aug 2023 — Present · New York, NY, US
Education
The Johns Hopkins University
B.A., Political Science and Government
1996 — 2000
International School of Brussels
IB & AP
1984 — 1996
Skills
- Competitive Analysis
- Creative Direction
- Publicity
- Merchandising
- Social Networking
- Social Media Marketing
- Budgets
- Direct Mail
- Luxury Goods
- Community Development
- Marketing Management
- Wholesale
- Email Marketing
- Public Relations
- Media Relations
- Business Strategy
- Fashion
- Retail
- Marketing Communications
- Crm
- Event Management
- Strategic Partnerships
- Trend
- Market Research
- Apparel
- Strategy
- E-Commerce
- Brand Management
- Marketing Strategy
- Digital Marketing
- Fashion Design
- Online Marketing
- Strategic Planning
- Visual Merchandising
- Press Releases
- Digital Media
- Online Advertising
- Social Media
- Integrated Marketing
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