Beth Greene

About Beth Greene

I am an experienced professional with over ten years of experience in research, writing…

Experience

1. Deputy Director for Communications Management

   Institute of Education Sciences

   Jan 2019 — Present · Washington, DC, US

   Served as one of eight members of the executive leadership team for the U.S. Department of Education’s non-partisan education sciences agency, overseeing the National Centers for Education Statistics, Research, Special Education Research, and Evaluation• Directed all internal and external communications, including policy and strategy, executive messaging, media relations, brand management, website and social media content, and workflow tools• Worked closely with political and non-political appointees to draft and implement a communications strategy aligned with the agency’s Congressionally mandated mission and national needs• Acted as a strategic advisor to agency leadership on high-priority initiatives and sensitive internal communications• Established a communications management office to coordinate across all units, improve collaboration, and promote consistent internal messaging• Led the agency’s digital modernization effort, building consensus around a shared vision and overseeing implementation to improve the website user experience• Spearheaded change management for shifts in policies related to contracting, procurement, branding, and digital communications• Oversaw a full review of internal communication tools, creating a modern strategy to improve teamwork and efficiency• Co-developed a crisis communications playbook that established decision-making tools, stakeholder protocols, and media response guidelines• Developed brand guidelines and editorial standards to ensure agency-wide consistency• Advanced storytelling across media via op-eds, press releases, newsletters, videos, and events• Coached staff and leadership on effective communication strategies for public and press audiences• Used survey and engagement data to measure impact and refine communications strategy• Earned the federal government’s highest project management certification with an IT specialization• Oversaw $50 million in digital and strategic communications contracts