Beth Frerichs

Director of Marketing & Communications at Chief Industries, Inc.

Role
Director of Marketing & Communications at Chief Industries, Inc.
Location
Grand Island, NE, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Beth Frerichs

Throughout my career, I\'ve focused on building and growing organizations through the selection, coaching and development of employees, creating and promoting the organization\'s brand, executing tactics and being a driver of the company\'s immediate and long-term goals. As a multi-faceted professional with over a decade of experience, I am able to utilize my industry knowledge to create robust strategies and execute tactics. Pursuing my Master\'s degree in Organizational Leader Development, while gaining hands-on experience as a human resource consultant allowed me to apply my education directly to real-world situations. I have used the knowledge and experience I have gained to more effectively collaborate with teams and consult with leaders regarding decisions affecting their culture and bottom line. Building companies\' brands, images and assisting in their growth has been a key focus within my career. The specific field of sales and marketing is a driving force of a company\'s success and enables a company to build sustainable long-term growth. My enthusiasm and passion for this field fuels my drive to make an impact every day.

Experience

  1. Director of Marketing & Communications

    Chief Industries, Inc.

    Feb 2019 — Present · Grand Island, NE, US

    Identify, develop and evaluate marketing strategiesConduct and analyze market researchAdvise divisions on effective marketing initiativesOversee event planning and customer incentive tripsMaintain and update corporate image and identityProvide effective communication to internal and external customersProvide unparalleled personal attention Treat all stakeholders with dignity and respect

Education

  • University of Nebraska-Lincoln

    Bachelor, Business Administration

    2000 — 2004

  • Capella University

    Master of Science, MS in Psychology; Organizational Leader Development

    2008 — 2010

Skills

  • Recruiting
  • Leadership
  • Talent Acquisition
  • Management
  • Team Building
  • Coaching
  • HR Consulting
  • Talent Management
  • Human Resources
  • Organizational Effectiveness
  • Training
  • Project Management
  • Employee Relations
  • Organizational Development
  • Account Management
  • Onboarding
  • Personnel Management
  • Consulting
  • Employee Engagement
  • Strategic Consulting
  • College Recruiting
  • Strategy
  • Succession Planning
  • Customer Service
  • Coordinate Events
  • Interviews
  • Leadership Development
  • Performance Management
  • Employee Training
  • Executive Coaching
  • Customer Relations

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Beth Frerichs — Director of Marketing & Communications at Chief Industries, Inc. in Grand Island, NE, US | Unifers