Xudong Lu
Pliant
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WORK HISTORY
@Pliant
EDUCATION
Zhejiang Normal University
Bachelor's degree, Language Interpretation and Translation
Shanghai International Studies University
Master's degree, Master of Interpreting
ESMT Berlin
Master of Business Administration - MBA, Business Administration and Management, General
Shanghai International Studies University
Exchange Student, English Language and Literature/Letters
ABOUT XUDONG LU
MBA candidate with a background spanning tech, pharma, and business development. My career began in the tech sector, where I worked as a User Growth Intern, optimizing push notification campaigns, A/B testing, and content strategy to boost click-through rates. Later, in product management and marketing roles in multinational pharma, I expanded into event management, campaign execution, market research, and go-to-market planning.Today, I combine this practical marketing expertise with my MBA training in data-driven decision-making, CRM, and digital transformation. I’m especially passionate about how AI and automation are reshaping marketing operations and customer engagement.
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