Becca Schepps
Life is long until it isn’t.
- Role
- Creative Director at The Feed
- Location
- Boulder, CO, US
- LinkedIn followers
- 500 followers
About Becca Schepps
Creative leader with roots in agencies and a strong preference for in-house. I\'ve led…
Experience
Creative Director
Jul 2024 — Present
Head of all things Creative @ The Feed.comDrive The Feed’s full brand transformation, from strategy to execution.Own brand positioning, voice, and visual identity across all channels.Lead creative output spanning campaigns, content, packaging, and product storytelling.Direct and scale high-performing internal and external creative teams.Ensure consistency and excellence across digital, retail, social, packaging, and partnerships.Translate business goals into brand strategy that fuels growth, awareness, and loyalty.Partner with Marketing, Product, Growth, CX, and Partnerships to align creative with business priorities.Advise senior leadership on brand and creative strategy.Tie creative decisions to outcomes including revenue, engagement, and brand equity.Oversee creative development for The Feed and four in-house brands with distinct strategies.
Education
The Creative Circus
Copywriting
2005 — 2007
University of Wisconsin-Madison
Bachelor of Arts - BA
Skills
- Social Media Marketing
- Integrated Marketing
- Interaction Design
- Brand Development
- Outdoor Advertising
- Art Direction
- Copywriting
- Interactive Advertising
- Advertising
- Concept Development
- Interactive Marketing
- Creative Strategy
- Leadership
- Creative Direction
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