Joe Berwanger
President @Qessential Medical Market Research
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WORK HISTORY
President @Qessential Medical Market Research
Joe Berwanger is an expert at uncovering hidden value. For the past 28 years, Joe has counseled some of the most well-known corporations and fast-paced startup companies in the world. Through his adept use of qualitative and quantitative research, he has provided clients with critical insights on corporate positioning, competitive intelligence, product brand strategy, and marketing communications messaging. For pharmaceutical, biotechnology, and medical technology clients he has run campaigns across specialized medical arenas, such as male and female health, emergency care, oncology, cardiology, endocrinology, urology, gastroenterology, and rare chronic disorders. Joe helps run the Research & Analysis practice at Qessential where he is involved in assisting clients with study design, high-level data analysis, and critical thinking. He manages the company\'s Essential Advisory Network of world-class statisticians and marketing strategists that lend additional resources to solve clients\' most pressing issues.
EDUCATION
University of New Hampshire
BA, Psychology, Business
Siebel Institute World Brewing Academy
Concise Course in Brewing Technology
Babson College
MBA, Entrepreneurism, Marketing Strategy
SKILLS
ABOUT JOE BERWANGER
Qessential Medical Market Research specializes in giving pharmaceutical, medical…
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