Bernd Kruse

Member of the Crm Analytics Product Council (Aka Cab) @Salesforce

Düsseldorf, DE
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Oct 2016 — Present

Member of the Crm Analytics Product Council (Aka Cab) @Salesforce

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Boston, MA, US

EDUCATION

1993 — 1997

University of Applied Sciences and Arts Dortmund

Diplom Informatiker, Computer Science

SKILLS

StrategyOperational Risk ManagementBusiness OperationsSalesforce AutomationTableauSalesforce.com ImplementationCommon SenseConsultingOutsourcingData LakeChange ManagementRisk ManagementSalesforce Marketing CloudBusiness ProcessEnterprise Risk ManagementIntegrationGovernanceBusiness Process ImprovementBusiness IntelligenceInternal AuditAnalysisData VisualizationSalesforce.com ConsultingSalesforce Sales CloudSalesforce Analytics CloudSalesforce.comEnterprise ArchitectureCrmFinancial RiskManagementBusiness Process DesignFinancialforceManagement Consulting

ABOUT BERND KRUSE

I am a technology executive obsessed with a simple, powerful equation: Operational Excellence = Human Acceptance + Technological Brilliance. I believe that even the most complex global organizations can be transformed into agile, AI-augmented engines of growth, but only when innovation is adopted enthusiastically by employees, users, and clients. My passion is architecting these future-proof platforms—replacing technical debt with a tangible competitive edge and a superior ROI.My leadership is defined by building and enabling high-performing teams, fostering a culture where an innovation mindset is the default. We don\'t just deploy technology; we embed capabilities like predictive analytics and generative AI to automate complex processes, from intelligent CPQ configurations to dynamic risk forecasting, turning data into a decisive strategic asset. This human-centric approach to transformation is what de-risks operations, accelerates revenue, and creates resilient, scalable organizations ready for the future.Selected Leadership Accomplishments: • Architected Global Operational Scale: Directed the technology strategy for a vast ecosystem supporting SAP users, transforming it into a platform for efficiency and intelligent data-driven decision-making. • Mastered Complex Integration & M&A: Spearheaded seamless technology and process integration across 50+ countries and established a M&A playbook, ensuring operational cohesion and rapid synergy capture in diverse landscapes. • Ignited Commercial Performance: Engineered the lead-to-cash lifecycle, embedding automation and AI-driven analytics that dramatically improved forecasting accuracy. • Cultivated High-Performance & Innovation Culture: Built and mentored a 50-person international team as a center of excellence, fostering a culture of agility and operational excellence that tripled output while reducing risk. • Delivered Prudent Financial Stewardship: Held full P&L for a technology budget, consistently delivering transformative programs under budget while achieving significant, measurable ROI. • Championed Data-Driven Transformation: Drove the implementation of MDM and advanced analytics, creating a single source of truth that empowered the C-suite with predictive intelligence for strategic planning.Core Competencies: Digital Transformation | Corporate Strategy | M&A Technology Integration | SAP | Salesforce Ecosystem | Commercial Excellence (QTC, CPQ, CLM)| Data & Analytics | Cloud Migration | Global Team Leadership | Risk Management

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