Berk Claiborne

About Berk Claiborne

I have over thirty years of Interior Solutions experience and have held several positions, including regional vice president of sales for SMED International and Haworth. I was part of an acquisition of a failing business - now Fluid Interiors - and re-imagined the brand, culture, and financial stability, transforming Fluid into a highly-regarded office interiors product and service leader in the upper Midwest.My education is in sales and marketing, and my position as President & CEO of Fluid Interiors allows me to blend my passions for both business and creativity. I continue to evolve the vision for Fluid in order to satisfy our customers’ ever-changing needs. Because of my experience, I have a thorough understanding of how interior spaces are developed and am continually trying to broaden Fluid’s understanding of how those spaces support organizational change. I focus on creating strong relationships with employees, customers and suppliers alike. At Fluid, I also focus on influencing others to be successful in their individual roles while achieving company goals.

Experience

1. President & CEO

   Fluid Interiors

   Aug 2006 — Present

   Fluid is an Interior Solutions company serving commercial, multifamily, educational, non-profit, and governmental clients nationwide.

Education

• The University of Iowa Tippie College of Business

  Bachelor of Science (BS), Business/Marketing

  1979 — 1984

Skills

• Ff&E
• Strategic Planning
• Marketing
• Submittals
• Sales Management
• Business Development
• Furnishings
• Contract Negotiation
• Selling