Ben Thomas
40 under 40 | Director of Growth at MarketScale | Digital Advisory Board Member | Marketer | Podcast Host | Keynote Speaker
- Role
- Director, Growth at MarketScale
- Location
- Dallas-Fort Worth, TX, US
- LinkedIn followers
- 500 followers
About Ben Thomas
As the Head of Integrated Technology Partnerships and the Director of Growth for…
Experience
Director, Growth
Jun 2019 — Present · Dallas-Fort Worth, TX, US
Responsibilities: • Sales and Marketing Leadership: Direct comprehensive sales and marketing efforts across B2B technology verticals including security, data centers, professional audiovisual (Pro AV), IT, Telecom, Utilities, FinTech, Entertainment, and Facilities Technology. Prioritize content marketing strategies like thought leadership and user-generated content to enhance brand visibility and market penetration. • Strategic Partnerships and Client Advisory: Originate, sell, and maintain strategic partnerships with key clients in the integrated technology industry, focusing on B2B relationships that foster mutual growth and market expansion. Actively advise clients on refining their business and marketing strategies to ensure they are effective and adaptive to changing market demands. • Innovative Marketing and Sales Strategies: Develop and implement innovative marketing strategies that focus on generating leads, nurturing sales qualified leads (SQLs), and optimizing sales enablement processes to enhance the conversion rates and overall marketing ROI. • Team Leadership and Strategy Execution: Lead a decentralized team in the execution of partnership and marketing strategies, focusing on creating value for clients and enhancing long-term business relationships. Guide the team in developing and implementing strategies that align with client goals, ensuring high levels of client satisfaction and retention.
Skills
- Film Production
- Video Editing
- Production
- Video
- Television
- Producing
- Final Cut Pro
- Editing
- Sound
- Chyron Operating
- Music Production
- Creative Direction
- Television Production
- Lighting
- Media Production
- Ross Playback Systems
- Technical Directing
- Chyron
- Studio Directing
- Grass Valley Switchers
- Camera
- Music Videos
- Film
- Video Production
- Ross Carbonite Switchers
- Creative Development
- Stage Design
- Radio
- Adobe Creative Suite
- Premiere Pro
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